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Branding


Simplified Media Agency Wins Silver at the 2025 Davey Awards
We are thrilled to announce that Simplified Media Agency has been honored with a Silver Davey Award for our Lighting Meets Couture campaign with our client, Fine Art Handcrafted Lighting, in collaboration with Barclay Butera Couture. This recognition, presented by the Academy of Interactive and Visual Arts (AIVA), comes in the category of Integrated Campaign – Promotional & Branding.
Michele Iapicco
Oct 252 min read


Designers Want More Than Product; They Want A Partnership
In an era of endless product launches, sample boxes, and showroom emails, one truth still stands out: designers don't just want more options - they want real partnership.
At Simplified Media Agency, we work with both sides of the design ecosystem. We've helped interior designers grow through strategic marketing, and we've helped lighting and furniture brands break into the U.S. market. And we've seen what works - and what fails.
If you're a maker or a manufacturer trying to r
Michele Iapicco
Jun 302 min read
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